Empower everyone

We have partnered with Galileo Global Education to create an inclusive two-year training programme, specific to B&B HOTELS, in September 2023.  At the end of their training, the students will receive a BTS Tourism, an official French diploma of practical higher education. To promote diversity, we actively recruit students from underserved areas with limited access to higher education, because we believe that bringing together individuals from different backgrounds helps everyone grow.

2023 achievements:

• 27 contracts signed

2030 goal:

• Train 1000 people from underserved areas

We offer self-training resources, individualised development programmes, industry-leading training, and provide internal opportunities. Our e-learning platform, B&B for U offers more than 50 courses, learn more here.

In 2023 we launched the B&B Youniversity to work on two strategic topics for B&B HOTELS: sustainability and talent attraction and retention. The students’ recommendations for improving the company’s performance in these two key areas were presented to the Executive Committee.

We also launched a mentoring programme with a first cohort of more than 20 people across B&B HOTELS. The goal is to double the number of participants in the coming years.

At the same time, each region is developing tailored talent and development programmes for hotel staff and headquarters staff.

2023 achievements:

• +8,500 hours of offline and online training
• 5 hours per participant (average)

2024 objective:

• 1 full day (8 hours) of training for 100% of employees.

Community involvement is mainly carried out on a regional level to support local sports, medical research or cultural events.

At group level, we entered into a 3-year partnership with Wings of Change, a non-profit organisation that runs a vocational hotel school for underprivileged young people in Madagascar. B&B HOTELS employees from France, Germany, Spain and Italy have already provided at least 3 hours pro-bono training session each week to a first cohort of students.

2023 achievements / Wings of change:

• 50 training sessions
• 60 students
• 20 B&B HOTELS employees involved
• 70 hours of training provided

2024:

• All employees will have the opportunity to dedicate one day to engage in a volunteering activity

People are at the heart of everything we do and everyone is welcome at B&B HOTELS. Our Diversity, Equity, and Inclusion (DE&I) policy, in line with the UN Sustainable Development Goals and international labour regulations, applies to all B&B HOTELS employees, mandate managers and franchisees in all regions and countries. We also actively promote the application of this policy throughout our value chain.

2023 achievements:

• Formalisation of group diversity, equity & inclusion policy
• 45% women in the Executive Committee

UES B&B HOTELS FRANCE
Overall score: 92/100
– Pay gap indicator: 37/40
– Increase rate gap indicator: 20/20
– Promotion rate gap indicator: 15/15
– Return from maternity license indicator: 15/15
– High salaries indicator: 5/10

TANDEM SAS
Overall score: 94/100
– Pay gap indicator: 34/40
– Increase rate gap indicator: 20/20
– Promotion rate gap indicator: 15/15
– Return from maternity license indicator: 15/15
– High salaries indicator: 10/10

2025 objective:

• 100% managers trained in DE&I issues

We are known for our affordable and comfortable accommodations. Offering a warm welcome is part of who we are, whether it is for our customers or for our employees.  To achieve this we are guided by our values of empathy, improvement, inclusion, integrity, and smart simplicity and we conduct an annual employee survey to measure our performance.

We encourage a better work-life balance with flexible working hours but also with remote working policies in our different headquarters. Health is also a key priority, both physically through a company subsidy for gym membership, healthy lunch options, and mentally with a dedicated hotline for employees
who need psychological support.
Financial incentives such as profit sharing and bonus plans are also awarded to employees who achieve specific company goals.

2024 Employee survey

Participation:

• 79% vs 60% last year

Feeling safe is part of feeling comfortable, which is why safety is a priority in all of our hotels. A Security and Safety Department was created in 2023 to ensure hotel tranquility for customers and employees in France, Belgium and Switzerland. Their first task was to create a roadmap to prevent damage to people, property and reputation. It includes a situation audit, process definition, training, communication, protective equipment and hotel renovations.

We will drive change by raising awareness and engagement on sustainability among all our stakeholders.

Engaging the B&B HOTELS community:

Through onboarding materials, training and communication, we encourage our employees to integrate sustainability issues into their daily work.

Engaging our customers:

To help them help us, we use every touchpoint as an opportunity to communicate our CSR strategy and the role they can play in it. All of our hotels have signage encouraging guests to behave responsibly, our e-Concierge service presents the sustainability actions implemented at hotel level and sustainability oriented services or activities in the neighborhood, and any environmental or social concerns raised in client reviews are taken into account to improve our approach to sustainability.