Cookies Management Policy

Last revised on December 4th 2025.

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When you visit our website https://www.bbhotels-group.com (hereinafter referred to as the “Site”), cookies are placed on your computer, tablet or other terminal.

This allows us (hereinafter the “Publisher” or “FINANCIERE B&B HOTELS”, whose information is accessible here) to analyze page traffic and improve the Site. Cookies are used according to their nature and for the purposes indicated below.

The User can accept or refuse cookies by using the mechanism integrated into the banner or the tools described below.

A cookie or tracer (hereinafter “Cookie(s)”) is a text file deposited on a terminal when the User visits the Site or views an advertisement. The purpose of a Cookie is to collect information relating to the User’s browsing on the Site and to provide the User with personalized services and content.

There are different types of cookies:

a. Third-party and proprietary cookies

A Cookie is said to be “proprietary” or “third-party” depending on the domain from which it originates. Proprietary Cookies are those installed by the Site when the User is consulting it. Third-party Cookies are those installed by a domain other than that of the Site (for example, a cookie may be deposited on the Site by a third-party advertising agency). When a User consults the Site and another entity installs a Cookie via the Site, this Cookie is a third-party Cookie.

b. Session cookies

These cookies enable the Site’s operators to track a User’s actions during a browsing session. The browsing session begins as soon as the User opens the browser window and ends when the User closes this window. Session cookies are temporary. Once the browser is closed, all session cookies are deleted.

c. Persistent cookies

These cookies remain on the User’s device after the browser session has been closed, for the duration specified for each cookie. They are activated each time the User consults the Site.

Different types of Cookies are used on the Site, for different purposes. Some are necessary to use the Site, others are optional, depending on your choices.

a. Cookies and other strictly necessary tracers

These cookies are necessary for the operation of the Site. They enable the User to use the main functions of the Site. Without these Cookies, the User cannot use the Site normally. These Cookies only require information from the User to be deposited on the User’s terminal and do not authorize any behavioral or identification tracking. These cookies do not collect any personal information.

b. Cookies and Other functionality tracers

These Cookies are used to personalize the User’s experience on the Site by memorizing session data (such as the User’s name, language or geographical area) and preferences, and in particular to :

• to adapt the presentation of the Site to the display preferences of the terminal (language used, etc…) during Users’ visits to the Site, depending on the hardware and browsers used,
• to store information relating to forms filled in by the User on the Site or to information selected by the User on the Site,
• to provide the User with access to his/her account or any other reserved area using his/her login and password.
• to implement security measures, for example when the User is asked to reconnect to a content or service after a certain period of time has elapsed.

c. Cookies and other performance trackers

Audience measurement cookies are used to compile statistics on the number of visitors to and use of the various elements making up the Site (sections and content visited, paths taken). They enable the Editor to improve the interest and ergonomics of the Site.

d. Google Analytics

These cookies enable us to obtain site traffic statistics (e.g. number of visits, most frequently consulted pages, etc.). We use this data to identify any site malfunctions

and make improvements. The following data may be collected in this context: http request, browser information, language, referer, identifier, IP address and transmitted to Google Analytics servers in the United States.

In accordance with Article 46 of the GDPR, Google has set up Standard Contractual Clauses to provide guarantees for this transfer.

However, there is no guarantee that these safeguards will prevent US intelligence services from accessing the data in question, or render such access ineffective.

They can also be cross-referenced with other data sources to be used for advertising targeting.

At the time of first connection, the User is informed that the Publisher’s partners and any other identified third parties may deposit Cookies via the Site. Only the sender of a Cookie may read the information contained therein, and the Publisher has no access to Cookies that third parties may use. The issue and use of Cookies by third parties are subject to the privacy policies of these third parties in addition to the provisions of the present Policy. Consequently, the User is invited to visit the websites of these third parties for more information on the Cookies they record and how the User can manage them.

Management by the User of the deposit of Cookies/Traceurs

The User may manage the deposit of Cookies/Tracers as follows:

• The deposit of strictly necessary technical Cookies is activated by default and cannot be deactivated by the User, as these Cookies are essential to the operation of the Site;
• The User may deactivate or activate the installation of Cookies subject to his/her consent (behavioral analysis Cookies, advertising Cookies, etc.) via the information banner or by visiting the Privacy Preference Center link (at the bottom of the site page). Any deactivation implies the User’s refusal to accept the Cookie in question.
• By continuing navigation, i.e. when the User has clicked on an element of the Site (image, link, “search” button, ) or has gone to another page of the Site, the User validates the installation of Cookies, according to the default setting proposed.

If the User activates the storage of Cookies in his terminal, the Cookies integrated in the pages and content he has consulted may be stored temporarily in a dedicated space in his terminal. They will only be readable there by their sender. The consent given by the User is only valid for a period of six (6) months from the first deposit in the User’s terminal equipment, following the expression of the User’s consent.

If the User disables the storage of Cookies in his/her terminal or browser, or if he/she deletes those stored there, the User is informed that his/her browsing and experience on the Site may differ from that of other Users who have activated Cookies (non- personalized content). This may also be the case when the Publisher or one of our service providers is unable to recognize, for technical compatibility purposes, the type of browser used by the terminal, the language and display settings or the country from which the terminal appears to be connected to the Internet. Where applicable, the Publisher declines all responsibility for any consequences linked to the degraded operation of the Site resulting from the User’s refusal of Cookies.

The internal cookies/trackers we use are as follows:

• Cookies/trackers that are strictly necessary for the operation of the website or application and cannot be deactivated in our They are generally set in response to actions you perform that constitute a request for services, such as setting your privacy preferences, logging in or filling in forms.
• Functional and technical cookies/trackers are used to enable and improve your browsing on the Site or application (i.e. SDKs – Software development kits). They enable information to be sent to our Site and to our browser/application: your terminal’s display preferences (language, resolution), saving your choices regarding cookies, etc.
• Cookies/trackers used to measure the audience of the Site or application help us to understand how it is used in order to improve the services offered to you.

In accordance with the Data Protection Act and the RGPD, You have the following rights:

• Right to access (article 15 of the GDPR), rectify (article 16 of the GDPR), update, complete your personal data;
• Right to block or erase your data (article 17 of the GDPR), when it is inaccurate, incomplete, equivocal, outdated, or whose collection, use, communication or storage is prohibited ;
• Right to withdraw your consent at any time (article 13-2c of the GDPR);
• Right to restrict the processing of your data (article 18 of the GDPR);
• Right to portability of the data You have provided to us, where Your data is subject to automated processing based on Your consent or on a contract (article 20 of the GDPR);
• Right to object to the processing of your data (article 21 of the GDPR);
• The right to determine what happens to your data after your death and to choose whether or not we pass on your data to a third party designated by you (article 85 of the French Data Protection Act).

In the event of your death and in the absence of any instructions from you, we undertake to destroy your data, except where its retention is necessary for evidential purposes or to meet a legal obligation.

You can exercise your rights in one of the following ways:

• Via our Privacy Preference Center which allows you to modify your cookie preferences at any time and withdraw your consent if necessary.
• Or by email, to the following address: grp-privacy@hotelbb.com
• Or by post to the following address: FINANCIERE B&B HOTELS, 29, boulevard Romain Rolland – 92120 Montrouge (France)

Finally, you may also lodge a complaint with the supervisory authorities, in particular the CNIL (article 77 of the GDPR).

The information stored in your terminal (e.g. cookies) or any other element used to identify you for audience statistics purposes is not kept beyond a period of thirteen (13) months. This period is not automatically extended when you visit our site again.

The technical information necessary for your navigation is kept for a period of six (6) months.

However, the information collected via tracers may be kept for a maximum of twenty- five (25) months.

After this period, your data is either deleted or anonymized, making it irreversibly impossible to identify you.

We may update this cookie policy to reflect, for example, changes in the cookies we use or for other operational, legal or regulatory reasons. We therefore invite you to consult this cookie management policy regularly to stay informed about our use of cookies and related technologies.

The date at the top of this cookie policy is the date of the last update.

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Find out more

The User may visit the CNIL website to obtain information on cookies, in particular via the following page: https://www.cnil.fr/fr/site-web-cookies-et-autres-traceurs.

Finally, you may also lodge a complaint with the supervisory authorities, in particular the CNIL or any other competent authority.