Adapt to our environment
Because the earth system hosts our hotels
What we do
Becoming better guests requires making many smart and sustainable changes, both globally and locally, with consistency to respect planetary boundaries.
1 Kg CO₂
intensity per room
(scope 1&2 emissions, market based)
0
unnecessary single use plastics in rooms
78%
renewable electricity
How we do it
Carbon footprint
>We have set ambitious science-based targets to reduce our Scope 1, 2 and 3 CO₂ emissions by 2030. This climate trajectory, aligned with a 1.5°C pathway and currently under review by the Science Based Target Initiative (SBTi), has been made possible through a carbon footprint assessment of our hotels, headquarters, and key suppliers.
Achievements:
- Our 2023 assessment has revealed one of the lowest carbon footprints in the industry, with only 1 kg of CO₂ per available room, thanks to energy efficiency measures and the extensive use of electricity from renewable sources.
- Scope 1 & 2: -50% of absolute emissions between 2019 and 2030
- Scope 3: -28% of absolute emissions between 2019 and 2030
Energy efficiency
>Energy efficiency is one of the key drivers of scope 1 & 2 emissions reduction and is concretely translated into three main actions: close monitoring at hotel level, best practices sharing and energy efficiency retrofits.
Achievements:
- We have already started electrifying heating and cooling systems in hotels in France, Germany, Spain and Italy and increasing our use of certified renewable electricity to reach 78% of total electricity consumption by the end of 2023.
- A hotel in Germany fully powered by renewable energy.
- We promote sustainable practices to our guests with messages in their rooms asking them to turn off lights and heating/cooling systems when they are not in the room.
Circular economy
>The 3Rs – reduce, reuse and recycle – are an integral part of our DNA, and we are taking it one step further by working with experts and innovators to create more sustainable ways for everyone to travel.
Achievements:
- Opening of an eco-designed hotel in Guimarães (Portugal):
– 60% CO₂ savings compared to conventional buildings.
– 33% material savings
– 50% of its material can be reused at the end of its life
– A second eco-designed hotel will open in Madrid in 2024 - Floor recycling agreement in France
- Floor recycling agreement in Spain
- Building certifications in Germany to understand the investments needed to make the hotels more sustainable.
Single use plastics
>We are committed to achieving zero single-use plastics in our hotels, while working to eliminate other types of plastics and their derivatives wherever possible.
Achievements:
- All single-use plastics have been removed from our hotel rooms, ranging from plastic amenities and samples, plastic bags, plastic bottles, plastic packaging, etc.
- Individual jam containers have been replaced by refillable glass cups on our breakfast buffets.
- B&B HOTELS in Spain are equipped with microfiltered water fountains and are referenced in the Closca app, which lists fresh water sources for everyone to come to the hotel to refill their water bottle.
For 2024, we look forward to initiating elimination of single-use plastics items throughout the hotel (lobby, meeting room, breakfast items, etc.) and promote the installation of water fountains in the lobby and meeting rooms.
Waste management
>In 2023, we launched a pilot waste assessment program with our partner Take A Waste in 8 hotels in France. We analysed our waste production, collection flows, recycling rates and the different ways to optimise our waste management. For 2024, we are planning to roll-out in other French regions and to implement similar programmes for other regions.
Food waste
>We carefully manage our inventory, buy exactly what we need, and precisely measure the amount of food on our buffets. Even so, we partnered with Too Good To Go to make sure that unsold food doesn’t go to waste. Additionally, our breakfast buffets are evolving to include more local and organic products and less meat and dairy.
Water management
>We are convinced that we can make a significant impact by vigilant monitoring, encouraging responsible behaviour and installing water-saving devices.
Achievements:
- All our rooms are equipped with water saving devices (tap aerators, double flush toilets, etc.).
- A close monitoring of water consumption through smart meters is implemented at hotel level in order to be able to act promptly if we identify potential issues (water leak for example).
- We encourage our guests through nudges and stickers in all hotel bathrooms to be careful with their water consumption, to keep their towels for another day and to waive room cleaning, for example.
- We launched a pilot in a dozen hotels in France, Italy and Germany with Luniwave, a solution provider that has developed a system to help hotel guests become more water conscious and save water. Upon entering the shower, the user selects a goal on the screen. During the shower, an LED indicator measures the shower time and at the end, the user’s savings are displayed on the control screen.
Biodiversity
>As one of the largest and fastest growing sectors in the world, tourism is a major consumer of key resources. We are currently conducting an in-situ study at one of our largest hotels in the Paris region to measure the repercussions of our activities and define a series of concrete actions to improve the hotel’s capacity to restore biodiversity using nature-based solutions. This study will be linked more globally to a compensation system for the Group’s new build projects,